Marketing and the Health Care System

The health care system in Norway is organized in three levels: local, regional, and national.

Only individuals with insurance coverage have health care access....

Once the data and the problems have been written down as it is seen by the stakeholders in the community, the next step involves the determination of the research design. This implies that the problem determines the research that would address it exhaustibly. The design has to be one that effectively assists the researcher to obtain the best and most crucial data as needed by the researcher. The design is one of the tools that attack the problem head on, meaning that the method is crucial in the success of this stage. One of the most effective methods to use in the marker research is the focus group. At the same time, one other important issue would be to have a clear idea of the sample from which the information necessary would be collected (Wild et al, 2010).

Whereas, cost controls in health care are the first issues that are addressed to find a solution.

Assignment 1: Marketing and the Health Care System

The research of the market done does not just happen, as it needs for the management to have clearly defined strategies by which the organization addresses the problems demarcated by the research within. The market research process begins with defining the objective and the problem as identified by the organization. One of the gaps that the North Mississippi Health Services realized is the need for the health care giver to provide the community with the best health care practices, which would reduce the rate at which chronic diseases are reported in North Mississippi. The effort to create a better population in the jurisdiction brought the management to the idea of conducting a survey that would ultimately lead to the realization of a better and healthier community (Wild et al, 2010).

Determine the direct impact of marketing for the health care provider you selected.

While the hospitals exist in the business world, it is important to note that the problems that exist in it will affect the hospital and health care in place. It is important as such to know all the marketing research strategies that are in place to meet the problems they face every day. Wild and Diggines (2010) argue that the market research is done for different reasons, besides the problems that are common in every organization in the world. It is very crucial to note that the market research involves a series of process that guide the top management to meet the needs in the organization as defined by the research done within (Mooi and Sarstedt, 2011).

Outline a marketing strategy for the health care provider you selected.


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The North Mississippi Health Service ensures that their employees are satisfied such that they do not offer to the consumer substantial services. It is a priority to the health care provider to care for them. The employee well taken care of by the organization, engages in their work to ensure that the consumer gets the best services they need within the hospital setting. For the sake of the consumer, the health care giver needs to have the best services to offer to the consumer so that the loyalty of the consumer remains with the organization. This way, the hospital records more successes in meeting the needs of the community in their jurisdiction.

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The purpose of this paper is to explore one of the many health care resources that are available in the greater Philadelphia area and then visit this site to learn more about it.

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The health care giver in this case, the NMHS, needs to have the strategy written that meets the needs of the consumer in all ages and gender. NMHS gives the m the best option by which to address the issues they faced. This means the consumer can get back to the hospital concerning the services they receive from the health care giver. The consumer line is one of the strategies they use to get the community’s feedback.